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weasel words

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This page lists all posts that have been tagged with ‘weasel words’.

Weasel words 2

17 November 2011

Weasel words 2

How to turn promises into compromises.

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How to use weasel words to bend the truth

Weasel words are used to plant an idea in readers’ minds that is bigger than the actual claim being made. Working from vague, indeterminate facts (or no facts at all), you can generate perceptions that may be completely at odds with reality, without making a definite, absolute or concrete claim that could be open to challenge.

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