Client
ESSEC Business School, Paris
Media
Online articles
Our role
Summarising
Condensing
Change of tone
Key challenges
Expressing complex ideas in everyday language
ESSEC, the leading French business school, wanted to publicise its academics’ research to a general audience.
We rewrote research papers to make them accessible to the general reader, translating complex statistical and financial concepts into everyday language.
'ESSEC Business School has been consistently impressed with the professional level of work received from ABC Copywriting in addition to the efficient manner in which it has been delivered.
'From an academic perspective, Tom Albrighton is spot-on.'
Kate Doherty
International Projects Coordinator