Chip Shop Awards entries

Project snapshot
Client
None
Media
Spoof ads
Key aim
Mess about with brands I’ll never work for
Project details
In the Chip Shop Awards, creatives are free to do whatever they want, for whatever brands they want.
I submitted these entries a few years ago. (None of them won ☹️.)
These ads are spoofs for entertainment only. They were not part of any real marketing campaign and were not commissioned or endorsed by the brands involved.

Spotify:
Your life in songs
Pretty sure I would have won if I’d known more songs released in the last 20 years.

Notcutts:
Grow a pear
If your customers are dads, why not bring out the dad jokes?

Samaritans:
Can’t keep calm or carry on?
From a time when British wartime posters were having a bit of a moment.
And, I would argue, a lot more relevant than rubbish like ‘Keep Calm and Drink Tea’.

WeightWatchers:
Change the game
Showing my age again. But I still like the idea of Pac-Man escaping from his maze of endless eating.

Match.com
Feeling green?
Another fruit-based dad joke.