On slogans and strategy
Choosing between different slogans can alter the whole strategy of a campaign.
B2B copywriter seeks similar
Are you seeking a dynamic, proactive strategic partner who puts the emphasis on relationships?
Dennis Waterman’s pathetic passives
The actor’s remarks on domestic violence highlight the evasive use of the passive case.
Healthy copywriting from 38 Degrees
An analysis of 38 Degrees’ poster campaign criticising the NHS reforms.