Copywriting · Tone of voiceThe mistake is the messageDonald Trump uses mistakes in English as communicative tools. Should brands be doing the same?
Branding · Copywriting · Copywriting reviews · Tone of voiceIt’s OK to sell thingsIt’s time for the New Honesty.
Copywriting · FreelancingThe PCN at one monthLooking back on the first 30 days of the Professional Copywriters’ Network.
Digital and social · Tone of voiceWhy I don’t swear on TwitterMany Tweeters use strong language, but I’m not one of them. Here’s why.
Digital and socialAggro down the Old TwitterExploring the problem of Twitter arguments via a pub metaphor.
Digital and social · Fun12 new Twitter buzzwordsTwelve made-up buzzwords you can use to impress your friends.
Digital and social25 great Twitter disclaimersStrong opinions need a strong disclaimer. Get some inspiration here.
