How to write engagingly
Engaging writing is conversational, concrete and rooted in the reader’s worldview.
LinkedIn is just videogaming in a suit
How the LinkedIn app turns networking into a game genre all of its own.
Why I loved the iPod Classic
The iPod Classic offered a purity of experience that its successors just can’t match.
You are a storyteller… sometimes
‘Storytelling’ as a description is overused, but that doesn’t meant storytelling is dead.
7 reasons copywriters should blog
Blogging is a great way to develop your skills and grow your business.
What is brand storytelling, anyway?
I don’t know quite what ‘brand storytelling’ means, and I’m not sure anyone else does either.
Why I’m not a sharent
Posting intimate details of your children online violates their future privacy.