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Copywriting lessons from Mad Men

As my Twitter followers may know, I’ve been toying with the idea of writing a really in-depth analysis of all Don Draper’s copywriting wisdom. Turns out that Joanna Wiebe of Copyhackers has already done exactly that in this excellent infographic, so here it is. Guess I’ll just have to write ‘Copywriting lessons from Breaking Bad‘ instead…

Courtesy of: Copy Hackers

Comments (3)

  1. Thanks for sharing, Tom – and sorry to scoop you on this. 🙂 There were about 5 tips I noted throughout the seasons that didn’t make it into the infographic, including the statement Pete makes that all CROs today would love: “We’ll test both ideas.”

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