Daddy, what’s a mong?
How answering my daughter’s questions makes me doubt that Gervais is right to say ‘mong’.
Wackywriting and the cult of Innocent
My thought on the Innocent tone: where it came from, and where it might go from here.
The star that was Steve
Steve Jobs made Apple in his own image: secretive, focused, brilliant. What will it do without him?
It’s all lies
Leo Burnett’s campaign for Rice Krispies Squares works by breaking all the rules.
Sainsbury’s slogans through the years
A review of Sainsbury’s slogans, from ‘Quality perfect, prices lower’ through to ‘Live well for less’.
Plain English Patrol 1
Three examples of unclear writing from my everyday life, and how I’d improve them.
On not being paid
As a freelancer, how should you respond when customers decide not to pay?
How social media ruined our lives
Social media – so much to answer for. Here’s the case for the prosecution…